Background

Quantitative Services

Our quantitative analysis services leverage statistical methods to transform raw data into actionable insights. By meticulously examining numerical data, we uncover patterns, trends, and correlations that inform strategic decision-making.

Computer Assisted Telephonic Interview (CATI)

Trained interviewers conduct surveys over the phone using computer-assisted technology.

Pen And Paper Interview (PAPI)

Interviewers conduct face-to-face interviews using paper questionnaires.

Computer Assisted Personal Interview (CAPI)

Interviewers conduct face-to-face interviews using handheld devices or tablets.

Computer Assisted Web Interview (CAWI)

Respondents complete surveys online through a web browser.

Independent Quality Control

Maintain the highest standards of data integrity with our rigorous independent quality control processes. Our dedicated team ensures data accuracy, reliability, and adherence to industry best practices, providing you with confidence in your research outcomes.

Time Check

Verify the duration of interviews or surveys to ensure compliance with ethical guidelines and data accuracy.

Response Check

Validate the completeness and consistency of respondent answers to maintain data quality.

GPS Check

Confirm the geographic location of respondents to verify data accuracy and identify potential fraud.

Forensic Check

Detect patterns of inconsistent or suspicious responses to identify potential data anomalies.

Audio Listening

Review recorded interviews to assess interviewer performance, respondent behavior, and data quality.

Callback

Contact respondents to clarify responses, resolve issues, or obtain additional information.

Types of Quantitative Studies

Our skilled data analysts employ advanced programming languages and statistical software to process and analyze complex datasets. By harnessing the power of technology, we deliver accurate and reliable results that drive informed conclusions.

Concepts Test

Evaluate the effectiveness of new product or service concepts by gathering consumer feedback.

B2B Studies

Conduct research among businesses to understand their needs, preferences, and buying behavior.

Mystery Shopping

Assess the quality of customer service and product offerings by simulating customer interactions.

Product Test

Evaluate product performance, usability, and consumer satisfaction through testing.

Retails Audit

Collect data on product availability, pricing, and merchandising to optimize store performance.

Corporate Reputation

Measure public perception of a company's brand and image.

Programming Analysis

Streamline your research process with our automation solutions. We create efficient workflows and develop interactive data visualizations that facilitate clear communication of findings to stakeholders.

Data Validation, re-coding, back coding.

Data is cleaned, categorized, and prepared for analysis.

Data conversion for cross platform analysis / visualizations.

Data is transformed for compatibility with different analysis tools and visualizations.

Multi-Visit surveys for In-home product placements.

Repeated data collection for in-home product placements or tracking changes over time.

Customer / Employee Satisfaction Surveys.

Measuring levels of satisfaction and identifying areas for improvement.

Data Entry scripts.

Efficient data input processes for large datasets.

Complex Level Data.

Handling intricate data structures and analyses.

Qualitative Services

Complement your quantitative research with our qualitative services. We delve into the depth of consumer experiences, opinions, and motivations through in-depth interviews, focus groups, and other qualitative techniques.

Focus Group.

Facilitated discussions with a group of participants to gather insights on a specific topic.

In-depth Interviews.

One-on-one conversations with individuals to explore their perspectives in detail.

Audio Video Recording.

Capturing verbal and non-verbal cues for analysis.

Simultaneous Translation.

Providing language services for diverse participant groups.

Moderation.

Skilled facilitation of focus groups and interviews.

Viewing Facilities for Clients.

Providing spaces for clients to observe research sessions.

Automation & Data Visualisation

We optimize your research efficiency through advanced automation tools and captivating data visualizations. By streamlining data processing and analysis, we free up your time for strategic insights.

Complete Software development – for All platforms – Windows, Web, IOS and Android.

Building tailored tools for specific data analysis needs.

Tools & VBA Macros.

Applying statistical methods to uncover insights and trends.

Data Visualization (Dashboards) – Offline & Online.

Creating interactive dashboards and reports for easy understanding.